OHCHR - Office of the High Commissioner for Human Rights Dakar, Senegal
Mar 06, 2020Mid-level
Org. Setting and Reporting This position, located in the External Outreach Service (EOS), Office of the High Commissioner for Human Rights (OHCHR), is based In OHCHR’s West Africa Regional Office (WARO), Dakar, Senegal. The incumbent, working closely with the Communications and Media Sections of EOS, reports to the head of the WARO. Responsibilities Within delegated authority, the Public Information Officer will be responsible for the following duties: - Undertakes activities to promote media coverage (e.g. press conferences, press releases, speeches, Q&As, talking points, interviews, press seminars and other special activities) of priority issues and/or major events in the West Africa region, initiating pro-active media outreach efforts, proposing and arranging press conferences/media coverage and disseminating materials, in close coordination and consultation with the Media Section on approaches/story angles. - Initiates and sustains professional relationships with journalists and other key external constituencies. - Produces or oversees production of a specific type or types (e.g. print, broadcast, digital, etc.) of communications products and content (e.g. feature articles, human-interest stories, social media content and posts, booklets, brochures, backgrounders, audio-visual materials, etc.). - Proposes topics, undertakes research, determines appropriate medium and target audience, prepares production plans, writes drafts, obtains clearances and finalizes texts, edits copy, and coordinates design approval and printing procedures and ensures distribution through the web, social media and other digital platforms. - Drafts and implements strategies for media relations and communications, web and digital media, including social media, audio-visual production, etc. - Prepares, coordinates and supports communications campaigns in close coordination with the Communications Section and in support of OHCHR priorities. - Works closely with United Nations departments, funds, agencies and OHCHR presences in Senegal and the West Africa region to develop ways to implement communications campaigns system-wide, to address specific regional or country-based human rights issues and to incorporate the campaign message and themes into all relevant events and products. - Maintains social media platforms and uses digital technologies to disseminate and promote outreach activities in coordination with the social media team at Headquarters. Stays abreast of latest digital technologies to enhance advocacy. - Analyses media and social media trends and issues in the country and/or region, monitors media statistics, social media and web usage, and adapts content, editorial and outreach priorities accordingly. - Analyses, evaluates and reports on the impact of coverage, undertakes appropriate follow-up actions, and advises management on appropriate action/responses. - Keeps the Office website updated on a regular basis and liaises for advice, support and overall brand coordination with the Web team at Headquarters. - Identifies, establishes and fosters partnerships and collaboration with regional or local media outlets, personalities and celebrities, academia, influencers, etc. to support the office communications activities. - Provides guidance to, and may supervise, more junior staff and interns. - Performs other related duties as required.